About GoGet Car Share
What is GoGet?
GoGet is Australia’s first and largest car sharing network. With over 100,000 members and 3,000 vehicles across the country, GoGet helps reduce Australia’s dependence on private car ownership, making our cities more sustainable and happy places to live.
If you’ve seen cars parked on the street, in car parks, or at shopping centres with an orange wing mirror, you’ve seen a GoGet. Instead of owning a car, GoGet members book one of our cars for as little as an hour or as long as a few days.
Our aim is to provide a reliable, convenient and affordable transport service that:
- Allows people to live car-free,
- Decreases car usage,
- Improves local air quality,
- Removes private cars from local streets,
- Increases patronage for public transport,
- Allows people to lead more active lives.
After 15 years of operation, we think we’ve been successful in our goals so far.
The GoGet Story
The GoGet story begins at the end of 2002, when our co-founders Nic Lowe and Bruce Jeffreys sat down in a Sydney cafe to talk through their traffic troubles. Both agreed it was too difficult to find parking in the their inner city suburb of Newtown, and owning a car should be optional.
So one fine Sunday Nic and Bruce cheekily borrowed a new car and set up a stall at the Newtown Festival – under the name ‘Newtown CarShare’. A few thousand locals were asked if they’d be interested in swapping car ownership for hourly access to a fleet of cars parked nearby. Amid the dust, music and chaos of that hot November day, Nic and Bruce found lots of people could see the benefits.
The pair soon founded CarShare Australia, with the aim of running a viable car sharing service in Australia. Nic and Bruce self-funded the development of the technology to make car sharing as user-friendly as possible for members.
Newtown CarShare was launched on Saturday June 6 2003 with 3 vehicles and 12 members. The next day, Enmore residents Fiona Court and Dale Bartley took the first official car share trip in Australia – a 4 hour shopping trip to Auburn. Following the trial, membership grew steadily with new pods opening in Enmore, Glebe, and Surry Hills.
Following interest from the City of Darebin in Victoria, the service was extended to Melbourne and launched under the new name ‘GoGet’ on November 18, 2004. As Melbourne’s first car share service, GoGet started operations out of a dedicated parking facility provided by the City of Darebin in Westgarth (Northcote).
In May 2005 Newtown CarShare was officially re-launched as GoGet, Australia’s first national car sharing network. GoGet has continued to grow across Australia and is now operating in 5 cities with over 100,000 members.
The 12 founding members of Australia’s first car sharing service are:
- Ken Wilson
- Bill Wilkie
- Fiona Court
- Dale Bartley
- Luise Hogendorn
- Sam Turner
- Bruce Jeffreys
- Michael Eadie
- Pru Sheaves
- Cath Simpson
- Susan Adams
- Rob Lake
- Kylie Stubbles
- Lisa Hayes
Bruce has always been a visionary. His first job was marketing a very visual product at the Instanbul Film Festival in Turkey, where he held an Australian Film Festival before returning home.
Back in Australia, Bruce worked in the private and public sector, including with the NSW Department of Infrastructure, Planning and Natural Resources. It was from there he helped launch GoGet Car Share.
With GoGet now established, Bruce is re-imagining vision for everyone. He co-founded Dresden Optics in 2014, which pioneers new ways to make affordable, high-quality, sustainable prescription glasses.
With a background in commerce and banking, Nic brought an unrivalled understanding of Australia’s business environment to GoGet in its early years. Nic taught himself to code to build GoGet’s first booking platform.
Nic has continued on his social enterprise bent, going on to found Australian Street Libraries.
In the Media
Car Share is not only an innovative concept, it’s an essential part of making our cities great places to live, and taking the strain off individuals and communities.
As such, we’ve received lots of media attention over the years. Here are some of the highlights.
9 News QLD – August 2018
9 News Queensland covered news the Brisbane City Council were making it easier for developers to put car share spaces in their buildings. That meant more share cars across the city available for Brisbanites to use.
The Daily Telegraph – June 2018
News Corp ran a piece in its finance vertical across the country about the rise in car share across Australia’s cities. You can find the full article here, though you may need a subscription to the Daily Telegraph.
We don’t really care about awards that much, but it’s always nice. Here are some of the awards we’ve picked up along the way of doing business and trying to make our cities better places to live.
finder Awards 2017: Finalist, Best Travel Innovation
ITS Australia National Awards: Finalist, Automated Vehicles Award
Green Lifestyle Awards: Cars, Company category
Meals on Wheels New South Wales Service Awards
Telstra Business Award: MYOB Small Business of the Year
Sensis Yellow Pages: Small Business Award
City of Sydney Awards: Outstanding New Innovative Business
Australia Post Small Business Awards: Your Choice Category
Keep Australia Beautiful Awards: Metro Pride
GoGet is operated by CarShare Australia, formed to bring car sharing services to Australia. Feel free to contact us today if you’d like to know more about GoGet.
Carshare Australia Pty Ltd (ABN 39 102 892 679) trading as “GoGet” and “GoGet Carshare”